The greatest marketing gig ever pulled

It’s a rainy day here in Houston. So the traffic was bad. Going to and back from a 1 hour meeting took 3 hours… driving at about 4 miles an hour (that’s how fast human walk). While in the snail paste traffic, and the sun weaving in and out of the dark clouds, I learnt a new American saying, “When it is raining and the sun shine at the same time, the devil is beating his wife”.

Another cool saying I learnt today that I will surely use often is, “His only taste is on his mouth”. Isn’t it cool? To describe someone tasteless?

If you are tasteless and want to get on TV… Click here.

Another thought in my slightly used brain. Sales, marketing.

Microsoft is the biggest software company in the world not because they have the best software out there… but as Bill Gates told us that, it’s because they have the best marketing department. They certainly pull very impressive and successful marketing strategies to become No.1 in the world.

However, to me the best marketing gig that anyone or any group have achieved got to be the introduction of chopsticks. I mean think about it… Chinese had tool to eat with since the beginning of time. Spoons, forks… and who knows what else.

But one day… some guy came along and told every one… “Dude!” he said, “Look at this!”, and in his hand he held out two sticks. Everyone looked at him suspiciously and then at the two little sticks.

“I call these chopsticks… it’s for eating and stuffs…”

Ever since that day, half the Asia continent decided that they need to spend months to learn how to use chopsticks… and the next few years to perfect the skill… in order to eat.

Tell me guys… if that’s not the best marketing gig ever pulled?


Well, I am a chopsticks user here in America... and I bet you are too.